Closure of the Keto Zone; The owner cites COVID for the fall of the business

Les Kiser will close The Keto Zone at 1321 Lexington Ave. in late January due to lack of business.

Last week, he said he had one customer one day and three customers another day.

Kiser is sad to have to close, but said that with COVID-19 his out-of-town customers who traveled from Cleveland and Columbus stopped coming and now work from home.

“Those customers were 60% of my business,” he said.

Other clients, he said he feared, left the Keto program while working from home during the pandemic.

But during his 3.5 years in the open and working with a store at the Richland Mall for a year, Kiser said it is proof that the food he sells has helped people feel better and lose weight.

“When Sears closed the traffic disappeared,” he said of the mall store he had run.

Les Kiser, the owner of The Keto Zone at 1321 Lexington Ave., is known for its weight loss wall, where customers post their names and weight loss.

On Friday, he shared a story about a man who lost 236 pounds, who came to his store the first day he opened with about 500 pounds. The man had diabetes and was in stage 4 cancer.

The man returned to the store about 8 months later and asked Kiser to guess who he was?

“He looked familiar,” Kiser said, adding that he didn’t recognize him at first. He said the man no longer had cancer.

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